In today’s internet-age, luxury brand’s most effective way to target millennials is through the certified use of ‘influencers’; these are young, like-minded individuals who have reached levels of fame through the use of social media. Gone are the days of becoming rich or famous through reality TV and leaked porn tapes – today’s influencers thankfullyContinue reading “The New Influencers: How Luxury Brands are Targeting Millennials”
Tag Archives: womenswear
FAST FASHION: HOW LUXURY E-TAILERS ARE KEEPING UP WITH ONLINE DEMAND
Online sales are set to triple in the next decade (McKinsey & Co). By 2025, the online share of total luxury sales is predicted to be 18%, and a whopping £70 billion annually. As a result, luxury e-tailers are still finding their feet when it comes to meeting high consumer demand, especially during the busyContinue reading “FAST FASHION: HOW LUXURY E-TAILERS ARE KEEPING UP WITH ONLINE DEMAND”
SYBARITE SELECTIONS: VELVET AW16 TREND
Trending from the autumn/winter ’16 catwalks to appearances in must-see shows such as ‘The Crown’, take in this season’s most sumptuous and regal fabric of choice through our top picks below… Aquazurra Velvet Boots Following in the footsteps of Taylor Swift, Rihanna and Kendall Jenner, Sybarites should try on these thigh-high velvet beauties for size.Continue reading “SYBARITE SELECTIONS: VELVET AW16 TREND”
SS17 TRENDS FROM PARIS, MILAN, NYC & LONDON
From the unsure shores of post-brexit Britain to the ruffled feathers (and tulle) of a heated political debate across the pond, next season’s collections offered a provocative reply to what is going on in today’s cultural climate. Bra-vo Riding on the hemtails of underwear as outerwear, the bra takes centre stage in this seasons provocative collections;Continue reading “SS17 TRENDS FROM PARIS, MILAN, NYC & LONDON”
DEATH OF THE LOGO
The logo to be spotted with this season is no logo at all. Forget labels. The fashion mantra for autumn/winter 2016 seems to be if you’ve got it – don’t flaunt it. For while designer logos were popular in the eighties, nineties and noughties – when celebs and civilians alike used them as a way of showing off theirContinue reading “DEATH OF THE LOGO”
Haute Couture AW16: New Age Romantics
Haute couture week never ceases to amaze and this season was no different. Embodying a nostalgic and romantic melody, Autumn/Winter ’16 looked back to days of old, where fast fashion hadn’t yet come to fruition, where the women of the ateliers were acknowledged for all their efforts and time-consuming labours and city-dwelling lovers weren’t driven byContinue reading “Haute Couture AW16: New Age Romantics”
Diamonds & Pearls
Showcasing the finest jewellery from Bentley & Skinner, Chopard, Chaumet, De Grisogono & David Morris, we bring you ‘Diamonds & Pearls’; every sybarites dream. Shot at location at the opulent Cafe Royal, London.
Diana Vreeland
Today, she is still considered to be the ‘Empress of fashion’. As the 20th century’s most formidable arbiter elegantiarum who pre-dates the likes of Anna Wintour, Diana Vreeland’s life was that of the utmost Rakishness. An editor of influence and inspiration, with many movies attempting to adapt her persona (see Maggie Prescott in 1959’s Funny Face), countless women have tried toContinue reading “Diana Vreeland”
Chopard’s Happy Diamonds
Since 1976, Happy Diamonds have been joyfully lighting up the eponymous creations from Chopard. Over the years, the famous moving diamonds have been staged through a myriad of a precious and joyful watch and jewellery creations. To mark their 40th birthday, Chopard is revisiting the iconic model in which they were first introduced.
Les Liaisons Dangereuses
This season, we turn our eyes to the hedonistic underworld of voyeurism and erotic pleasure seekers. Inspired by the story of the Marquise de Merteuil and the Vicomte de Valmont.
Sufiyeh 