Fashion, Identity & Culture

Sufiyeh is a London-based writer, researcher, and fashion communications specialist whose work examines feminism, dress history, material culture, and the politics of contemporary visual culture.

Originally working in luxury fashion editorial, Sufiyeh spent several years as an editor in fashion publishing before moving into research and cultural theory. Her practice now moves between editorial, curatorial, and research contexts, exploring how fashion functions as a cultural text and site of identity construction. Her writing frequently explores themes of spectacle, hyper-femininity, protest dress, and the commodification of activism in material objects.

Sufiyeh holds an MA in Culture, Criticism and Curation from Central Saint Martins (UAL), where her studies focused heavily on cultural theory, visual culture, feminism, and critical approaches to fashion and representation. She later completed a second MA in History of Design in collaboration between the Royal College of Art and the Victoria and Albert Museum, where her research centred on dress history, adornment, feminist material culture, and the historical construction of femininity through fashion objects. Working closely with the V&A’s fashion and textile archives allowed her to engage directly with historical garments and artefacts, deepening her interest in clothing as both material object and cultural document.

Alongside her academic research, Sufiyeh also works across luxury brand communications, with experience spanning creative direction, copywriting, and narrative strategy for independent and contemporary fashion brands.